Discount and Variety Store Shopfitting

A discount store sells volume at low margin. The fitout is judged on three things: how much stock it holds, how little it costs per bay, and whether it survives being restocked hard every day.

Presentation matters less than density. Customers expect full shelves, stacked bins and a lot of range, and a half-empty discount store reads as a store that is closing.

Recent Work

What a discount store fitout involves

Floor runs

Double sided gondola at 1200mm bays, run in long islands with end units closing each run. Adjustable shelf heights so the same bay carries cleaning products one month and seasonal stock the next.

End units are where the specials go. In discount retail, that is where the traffic stops.

Walls

Slatwall with hooks and scan hooks for packaged lines, and wire baskets for small loose stock. Scan hooks put the price on the hook itself, which matters when every item is priced to sell on the number.

Dump bins and promotional tables


Bulk and clearance lines sell from bins and tables, not shelves. Customers expect to dig. A promotional table in the main aisle moves stock that would sit untouched on a shelf.

Counter

A display shelving counter puts low-price impulse lines in front of the queue. Add a POS module and a corner unit where the counter turns.

Baskets and trolleys

Discount customers buy multiple items per visit. Hand baskets at the entrance, rolling baskets for larger shops, and trolleys if the store is big enough to need them.

Back of house

Discount stores carry deep stock. Heavy duty shelving, four levels per bay, for cartons and backup.